In order to do business effectively in contemporary South Asia, it is necessary to understand the culture, the ethos, and the region's new trading communities. In tracing the modern-day evolution of business communities in India, this book uses social history to systematically document and understand India's new entrepreneurial groups.
Format:
Pages:
pages
Publication:
Publisher:
Edition:
2008
Language:
ISBN10:
0230205070
ISBN13:
9780230205079
kindle Asin:
B07KPB9QFM
India's New Capitalists: Caste, Business, and Industry in a Modern Nation
In order to do business effectively in contemporary South Asia, it is necessary to understand the culture, the ethos, and the region's new trading communities. In tracing the modern-day evolution of business communities in India, this book uses social history to systematically document and understand India's new entrepreneurial groups.