Changing the Game: The Playbook for Leading Business Transformation

Michael Vullings

The Complete and Comprehensive Roadmap to Business Transformation

As digital technologies continue to disrupt almost every industry sector, companies are placing greater emphasis on developing and implementing transformation programs. Changing the Game offers the practical knowledge required to create a dramatic step-change in company performance. Designed for executives and managers responsible for a transformation in any type of company and situation, this comprehensive real-world playbook covers the change process from start to finish -- from assessing the current situation and determining strategic priorities, to establishing governance structure, managing initiative delivery, and evaluating the impact of the transformation.

A robust and pragmatic approach to every critical stage of business transformation, this authoritative volume explains how to start the transformation, identifies the areas on which efforts need to be focused, and describes the actions, decisions, and strategies necessary for achieving results. Throughout the text, numerous case studies of leading organizations demonstrate how business have applied these processes, examine challenges, and evaluate outcomes. A wealth of practical tools help readers build a foundation for transformation, define a clear path forward, mobilize teams, assign responsibilities, execute the transformation, track progress, sustain momentum, and more. This vital resource:

Provides detailed guidance on designing, managing, and delivering a successful company transformation Enables readers to create a dramatic change in company performance Contains more than 20 in-depth sections representing the entire transformation journey Includes numerous ready-to-use tools and templates, including 50 exhibits, that can be adopted in any organization to accelerate results Provides a results-focused approach based on leading management practices Features tips and advice from top-level executives at leading companies and government organizations Changing the Game The Playbook for Leading Business Transformation in the Digital Age is an invaluable step-by-step blueprint for executives, managers, teams, and consultants involved in devising and executing transformation programs.