Did you know that a mainstay of American folk culture was in fact created as an advertising ploy?
Few people realize that Paul Bunyan, the legendary lumberjack, and his blue ox are the product of corporate marketing by a highly industrialized industry.
Cartoonist NOAH VAN SCIVER shows us the myth creation as real life marketing man extraordinaire W.B. Laughead spins ever more wondrous tall tales. Van Sciver's story is bracketed by rich contributions from contemporary Native artists and storytellers with a very different connection to the land that the Bunyan myths often conceal. Readers will see how a lumberjack hero, a quintessential American fantasy, captures the imagination but also serves to paper over the seizure of homeland from First Peoples and the laying bare of America's northern forests. It’s a tall tale with deep roots . . . in profit-making!
Format:
Hardcover
Pages:
48 pages
Publication:
2023
Publisher:
TOON Books
Edition:
Language:
eng
ISBN10:
1662665229
ISBN13:
9781662665226
kindle Asin:
1662665229
Paul Bunyan: The Invention of an American Legend : A TOON Graphic
Did you know that a mainstay of American folk culture was in fact created as an advertising ploy?
Few people realize that Paul Bunyan, the legendary lumberjack, and his blue ox are the product of corporate marketing by a highly industrialized industry.
Cartoonist NOAH VAN SCIVER shows us the myth creation as real life marketing man extraordinaire W.B. Laughead spins ever more wondrous tall tales. Van Sciver's story is bracketed by rich contributions from contemporary Native artists and storytellers with a very different connection to the land that the Bunyan myths often conceal. Readers will see how a lumberjack hero, a quintessential American fantasy, captures the imagination but also serves to paper over the seizure of homeland from First Peoples and the laying bare of America's northern forests. It’s a tall tale with deep roots . . . in profit-making!